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Senior Customer Lifecycle Analyst

Deadline for applications: 14 January 2018

Ref No: SO SCLA 02

Day in, day out, our wholesale stores offer a customer-tailored assortment and innovative concepts. Help shape the future of wholesale and apply to work at METRO Cash and Carry Bulgaria as a

Senior Customer Lifecycle Analyst


Your tasks:

  • Responsible for the complete Customer Life Cycle Management of all METRO potential and existing customers – acquisition, activation, growth, reactivation, churn prediction, incl. data quality
  • Define focus customer segments and value-add offers, monitoring and managing their performance, along with feedback handling and process improvement to ensure outstanding customer experience
  • Initiate, coordinate and execute campaigns, define target groups, prepare content and choose the  communication channel
  • Create marketing opportunities through organic growth and implement them across different communication channels
  • Work closely with various teams to design, launch, monitor and report results on different marketing campaigns
  • Leverage marketing automation technology and rich customer data to maximize the lifetime value of our customer base

Your profile:

  • University degree
  • Good written and spoken English
  • Results driven
  • Advanced knowledge of Excel and basic SQL knowledge
  • Self-organized and responsible person
  • Strong interpersonal and communication skills
  • Proven record in CRM in a service industry will be considered an advantage

We offer you:

  • Good prospects for professional and career developmen
  • Participation in various national and international projects
  • Continuous training in a state of the art environment

    Would you like to apply for this position?

    Submit your CV in English, recent photo and a motivation letter online to jobs@metro.bg or to Sofia 1784, Tzarigradsko chaussee blvd 7-11 km, METRO Cash & Carry Bulgaria, Human Resources Department.

    Please, specify the Ref. No: SO SCLA 02

    Your application will be treated with confidentiality.

    Only shortlisted applicants will be contacted.

    Deadline for applications :  14 January 2018

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